Introduction
Who Are You as an Entrepreneur?
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Introduction
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What Is Personal Success (For You)?
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Translating Your Values Into Your Concept, Your Company, Your Organization
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Defining Your Personal Mission in Alignment with Your Core Values
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Crafting Your Motivational Cocktail for Sustainable Personal Success
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Identifying and Matching Your Personal and Business Goals With Your "Person" and Work-life Balance
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Approaching and Plotting Your Goals S.M.A.R.T.E.R
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Self-Confidence and Fear of Failure
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Map Your Competencies and Experience as Well as Those of Your Team
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Overcoming Fear and Doubt
Strategic Foundations: Essential Topics to Lay the Groundwork for Success Before Diving into the Real Work
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From Idea to Concept, Your Concept!
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What is Your Business or Enterprise Idea?
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What Problem Are You Going to Solve?
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Who is Your Ideal Customer?
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What Do You Have To Offer?
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Turn Your Service Into a Product
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Connect Your Business Plan With The Right Mindset
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Assemble Your Dream Team
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Quantitative and Qualitative Inventory and Research
Crafting Your Business Blueprint: A Thoughtful Process Beyond a Few Hours
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A Table of Content for Your Business Plan
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An Introduction: Your Executive Summary
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Crafting a Winning Business Idea
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Building a Robust Team for Entrepreneurial Success
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The Company's Mission, Values, Vision and Strategy
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Your Enterprise and the Organizational Structure
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Phasing and Implementation Planning: How Will Your Project Be Rolled Out?
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The Shareholder Structure and Organizational Charts
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Market Analysis and Marketing Strategy
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Crafting a Comprehensive Financial Plan
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Legal Documents
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Compensation Arrangements
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Mitigating Business Risks: Risk Analysis and Protective Measures
Deepening: Capital, Financing, ... In Short Raising Equity and Money
Creating and Developing Your Marketing Plan
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Properly Define and Compile the Marketing Mix
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Make a Detailed S.W.O.T. Analysis
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Creating a Funnel: Mapping Your Target Group
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Defining Your Target Group for Strategic Objective Achievement
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Crafting a Targeted Product Strategy
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Conducting a Thorough Competitive Analysis
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Unlocking the Power of Personal and Corporate Branding
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Mastering the Art of Selling: Essential Skills for Entrepreneurs
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Diversifying Your Marketing Mix: Strategies for Online and Offline Success
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Setting the Marketing Budget: How Much and How Will You Invest?
Making a Financial Plan and Tracking Your Results
Putting Together Your Investment File: Putting All the Components Together
